SEO Job Description

SEO Job Description

The SEO Analyst will work with the Global SEO team to plan, implement, and measure the success of SEO marketing initiatives. This position requires a combination of experience with enterprise-level SEO data analysis and ecommerce performance measurement. Working inside a large organization with diverse teams, this individual will provide strategic search behavior intelligence and influence SEO projects from start to finish. The ideal candidate will be able to identify and quantify areas for SEO improvement and build traffic forecasts based on those observations. Responsibilities: ◦Identify and measure SEO metrics and key performance indicators ◦Analyze data to make actionable recommendations ◦Produce thorough keyword research reports ◦Build relationships with multiple teams across the company to raise SEO’s profile and organize/manage campaigns ◦Collaborate on large content-related initiatives ◦Create weekly or monthly reports on SEO initiatives and progress ◦Incorporate data from SEM, display into SEO report suite. ◦Maintain a relevant SEO skill set and actively participate in knowledge sharing